Latest Stories


online form spam
Spammers Are Targeting Your Contact Form – Here’s How To Stop Them
If you are a service provider and owner of a service-based website, you will agree with me that if you … READ MORE
Clients' website footer
An Epic Lesson on Getting New Business From Client’s Website Footer
Dear Website Designer, Do you place your website agency’s URL in your client’s website footer? Let me tell you a … READ MORE
nigeria bank dollar card
4 Business Benefits Of Getting A Dollar Card From Your Bank
What is stopping you from walking straight to your bank to request a Nigeria bank dollar card to pay for … READ MORE
Are You Making These 5 Network Marketing Mistakes?
Here are five pathetic mistakes I’ve seen MLM Distributors or Network Marketers make over and over again…   Mistake #1: … READ MORE
whatsapp marketing mistakes
5 Whatsapp Marketing Mistakes That Cost You Sales
WhatsApp is a great tool for marketing your products and services as well as making sales to potential and loyal … READ MORE
Pilot Campaign: How Much Will It Cost To Get Sales Leads From Online Ad
I just finished a meeting this morning with a client whom I did a pilot campaign last month. I wanted … READ MORE
Top Digital Marketing Tools To Grow My Business in 2020
2020 is just around the corner and smart business owners are already planning and making adjustments for the new year. … READ MORE
digital marketing skills 2019
10 Digital Marketing Skills Nigerian Companies are Hiring in 2019
Ever since Nigeria adopted digital marketing with all its benefits, a lot of companies have been hiring professionals with digital … READ MORE
What I Learned From a Month of Selling Clothes Online In Nigeria
What I Learned From a Month of Selling Clothes Online In Nigeria
I’m sure you must have seen me posting pictures of clothes and accessories from an Islamic fashion shop on my … READ MORE
blog post checklist what to do before publishing blog post
13-Point Blog Post Checklist: What To Do Before Publishing A Blog Post
  If you are like me, I’m sure you usually have difficulties coming up with a suitable, click-worthy SEO friendly … READ MORE
are online forms obsolete in nigeria
Are Nigerians Getting Tired of Filling Online Forms?
Are people getting tired of filling online forms (aka contact forms, registration forms, sign up forms, etc.)? There’s something I’ve … READ MORE
run freelance business nigeria
Lessons From My First Year Running A Freelance Digital Marketing Agency
    In case you haven’t noticed, January 2016 was the year I transitioned from paid employment into launching my … READ MORE
How To Use Whatsapp Stataus Feature To Promote Your Business in Nigeria
[Video Tutorial] How I Use Whatsapp Status Update For Business
  Recently, Nigerians woke up to the latest feature on their beloved Whatsapp. Whatsapp Status Update! I can see that … READ MORE
10 Things I Do To Increase Sales Online in Nigeria
10 Online Tasks I Do Daily To Win Clients & Influence People
  Do you want to learn the process to winning more clients, keeping them happy, and influencing people online? Here’s … READ MORE
how to create branded instagram stories using canva to promote your business in Nigeria
How To Create Branded Instagram Stories Using Canva
  Have you ever tried creating Instagram Stories to promote your business? Does it include scribbling a text with your … READ MORE
private facebook whatsapp group nigeria
How I Built & Manage Closed Facebook & WhatsApp Group in Nigeria
I must confess that in my few years of successfully managing clients’ social media platforms, and deciding that it was … READ MORE
55 Best Google Chrome Extensions for Nigerian Marketers
Google Chrome is the browser in whom I am well pleased! Okay, I mixed up that line with a verse … READ MORE
Top Online Marketing Tools For Small Business In Nigeria ($1 – $10)
So… you were able to convince your boss to try digital marketing for a change. Great! He also requested that … READ MORE
25+ Google Analytics Dashboards for Nigerian Digital Marketers
25+ Google Analytics Dashboards for Nigerian Digital Marketers
If you are setting up Google Analytics for monitoring your website’s traffic for the first time, you may notice that … READ MORE
top digital marketing skills nigeria
7 Digital Marketing Skills Nigerian Companies Are Hiring Now
Last time, I revealed 5 digital marketing skills Nigerian companies were hiring. I’ve decided to do a sequel after receiving … READ MORE
Twitter Lead Generation Card Setup For Nigerian Marketers
Twitter Lead Generation Card Setup For Nigerian Marketers
  Building an email list is very important to any Nigerian marketer doing business online, and Twitter has made it … READ MORE
12 Websites Where Nigerian Marketers Can Find Stock Photos
12 Websites Where Nigerian Marketers Can Find Stock Photos
Gone are those days when Nigerian companies paid millions of naira (Nigerian currency) to advertising agencies, who in turn pay … READ MORE
10 Things You Must Get from Your Nigerian Web Developer Now!
6 Things You Must Get from Your Nigerian Web Developer Now!
Recently, I was at a client’s office to discuss social media strategy for his hair extension brand. Then the idea … READ MORE
Cost of Doing Online Business In Nigeria
How Much Does It Cost to Run an Online Business in Nigeria?
Some people think doing business online in Nigeria shouldn’t cost a dime. After all, the internet is free for everyone, … READ MORE
3 LESSONS LEARNED WHILE TALKING TO NIGERIAN JOURNALIST
3 Lessons I Learned While Talking To A Nigerian Journalist
Earlier this month, I got featured on the weekend New Telegraph newspaper. Here are 3 Lessons I Learned While Talking … READ MORE
Igbo Education Graduate Who Became A Digital Marketing Specialist
Igbo Education Graduate Who Became A Digital Marketing Specialist
You read that right. I read studied Igbo Education at the University of Lagos. You must be wondering how did … READ MORE
How to Build Your Personal Brand In Nigeria Via Social Media
Did you know building your personal brand on social media in Nigeria takes hard work, solid strategy and consistency. I … READ MORE
#SMWLagos Social Media Week Lagos 2014 Begins Today
#SMWLagos: Social Media Week Lagos 2014 Begins (17 – 21 Feb)
The second edition of Social Media Week Lagos 2014 (@SMWLagos) officially kicks off in Lagos and around the world today. … READ MORE
Matt Anton From Depression to Industry Leader SEO Company in NJ
“Life isn’t about finding yourself. Life is about creating yourself.” —George Bernard Shaw   Ah, the ideals of living the … READ MORE
Top 6 Engaging Facebook Page Posts For Nigerian Entrepreneurs
Top 6 Engaging Facebook Page Posts For Nigerian Entrepreneurs
From my own personal experience, I know how managing a Facebook page and trying to keep those fans hooked on … READ MORE
10 Lessons 2013 Taught Me About Social Media Marketing
10 Lessons 2013 Taught Me About Social Media Marketing
  2013 was a year of the good, bad and ugly of social media  networking. It was the year I … READ MORE
Merry Christmas & Cheers To Another Great Year Together in 2014!
I want to thank you for being a part of my life in 2013. Thank you for your wonderful comments … READ MORE
10 digital marketing interview questions nigerian employers do ask
10 Digital Marketing Job Interview Questions Nigerian Employers Ask
In my previous article, I disclosed top 5 digital marketing skills that Nigerian companies are likely to hire in 2014. … READ MORE
5 Digital Marketing Skills Nigerian Companies Are Hiring
5 Digital Marketing Skills Nigerian Companies Are Hiring
Companies and Advertising agencies in Nigeria have started placing job vacancies on LinkedIn for these top digital marketing skills: * … READ MORE
top inspirational marketing quotes nigeria
Top 11 Inspirational Marketing Quotes for Nigerian Start-ups
Inspirational quotes and motivational quotes have the power to get us through tough times in our lives, and can even … READ MORE
Social Media Consulting Course Nigeria
5 Reasons Why You Must Attend Social Media Consulting Course
As a Social Media Marketing expert, I train Nigerian sales, I.T, marketing, advertising and internet marketing professionals on how to get hired by … READ MORE
Facebook launches Objective-based Ads Tool
Today, Facebook for Business announced the redesign of its ad buying and reporting tool. The 8 objectives are: Clicks to … READ MORE
Atiku Abubakar: Social Media May Change Governance in Africa
Just saw Nigeria’s Former President Atiku Abubakar’s promoted tweet link on Twitter. I read his opinion on why Social Media … READ MORE
Facebook Introduces Embeddable Posts
In a bid to inject Facebook into more public conversations, the company has introduced embeddable posts that will let blogs … READ MORE
Social Media Consulting Course Nigeria
10 Must-Read Blogs For Every Nigerian Social Media Manager
I rounded up ten of my most favourite blogs that opened my eyes to the world of Social Media Management … READ MORE
Top 14 Android Apps for Nigerian Social Media Managers
Top 14 Android Apps for Nigerian Social Media Managers
As a Nigerian social media manager, you do realize that your job needs your attention at anywhere and at anytime … READ MORE
Social Media Consulting Course Nigeria
A Great Lesson For Nigerian Social Media Manager: Don’t Try This
Here’s a perfect example of how NOT to manage PR crisis on your Facebook page. Don’t lose your temper. Don’t … READ MORE
Will Chat Apps Like Whatsapp, BBM & 2GO Kill SMS In Nigeria?
Recently on BBC news, I saw the statistics on American mobile users’ preference for instant messaging chat apps like Whatsapp, … READ MORE
5 Mobile Responsive WordPress Themes for Nigerian Websites
A digital marketing guru once stated that “more people now own smartphones than they own toothbrushes.” This means that millions … READ MORE
Facebook Graph Search For Nigerians: A Great Tool (Gallery)
In my last post, I wrote about a new feature that Facebook launched earlier in 2013 to make social search … READ MORE
  • 1
  • 2

Want to See How Caroline Wabara Can Help Your Business With Digital Marketing?

Right now I have some openings and are able to take on new clients. Book a Free Discovery Call with me, let’s discuss your business goals and see which of my digital marketing services is the right fit for you.

Click to chat
Hi there. Let me know if I can help you with Blog. Can I ask your name? This is Caroline by the way