- 5 – SEO/SEM marketing
- 12 – Marketing Campaign Management
- 16 – Digital and Online Marketing
- 20 – Channel Marketing.
Last year alone, about 20 prospects looking for an SEO specialist in Lagos contacted me to audit, revamp and make their websites visible on Google search.
Most savvy companies in Nigeria have come to realize that just having a website is not enough. In order to achieve long-term sales goals, they must invest in content marketing.
3. Web Design/Development and UX
Can you build websites and/or mobile apps that helps to attract new visitors, convert visitors to leads or customers? Companies are hunting for you right now.
4. Pay-Per-Click (PPC)
Do you know how to use tools, like Google AdWords, Facebook Ads, LinkedIn, YouTube, & Twitter Ads effectively?
5. Email Marketing / Marketing Automation
Did you notice that between 2014 and 2015, Email marketing became popular in Nigeria?
6. Social Media Marketing/Advertising
Do you have great listening, writing, design and selling skills? Are you an avid reader and eternal learner of new technologies? Do you like measuring the results of your marketing strategy? Then you are the social media manager that Nigerian companies are looking for! Companies want you to manage, engage and convert their social media prospects into buyers. They also want you to keep up with the frequent changes in social media ad platforms.
7. Video Production/Marketing
Can you tell stories and engage an audience with videos? Can you edit, host, promote and market that video on YouTube, Instagram, Vine and other channels? Nigerian companies are looking for you.
According to LinkedIn jobs section and from my own experience, the 4 major cities include: