If you are confused about how best you can build your facebook page’s fan base on the world’s largest social network with over 750 million active users, here are three tactics for growing your facebook fan base from zero to 1000 without paying a dime.
Tactic 1 – Reaching from zero to 25 Facebook fans:
If you have not create your facebook fan page yet, quickly go to http://facebook.com/pages/create.php and follow the simple instructions in creating with your business name. Facebook will give your a long url that includes both your business name and numbers – which is not so easy to remember or show off to your friends and customers. Next step is to get up to 25 people to like your fan page, so as to claim your vanity URL with a custom username – http://www.facebook.com/carolinewabarapage. The free method is to recruit your facebook friends, family, collegues and customers from your profile and email list to become your first fans.
Simply click the suggestion/invite button to invite them, then send a message script that goes like this:
“Hi, I just started a new facebook page, and Facebook needs me to have 25 fans before I can get a username for my page. I would really appreciate you being one of the first 25 people to like my page – and only takes a few seconds. Here is the link: http://facebook.com/carolinewabarapage.”
Tactic 2 – Reaching From 25 To 100 Facebook Fans:
Once you have acquired 25 fans and have claimed your vanity URL, you need to move on to the next step of getting 100 fans. You would need to work your network by announcing your new vanity URL to your friends via a ‘wall post’ on Facebook.
Ask your friends do 3 quick things to help you do the following:
- Like your page – if they haven’t already.
- Like your fan page’s wall post and
- Share your new page by writing a post themselves.
Here is a script for you to modify the content and use:
“I have just gotting a cool new username for my facebook page. Please help me grow the page by doing 3 quick thngs: 1) Like the page, (2) Like this wall post and (3) share this page with a facebook update that says: “Check out my friend’s new page, www.facebook.com/carolinewabarapage, for digital marketing tips on running your direct marketing efforts online.”
Tactics 3 – Reaching 1000 Fans and beyond on Facebook Page:
Having up to 1000 fans and above shows your prospective Nigerian customers that you have a large base of people to reach when you need to announce a sale, drive new sales, or otherwise interact with.
But reaching 1000 does not need to be an expensive affair. The best way to reliably reach 1000 fans is to utilize the following strategies:
- If you have a website, utilize facebook’s social plugins like the ‘Like button’ and ‘Like box’ to add on your site.
- If you have an email list, send an email inviting them to become your fans on facebook.
- If you own a physical office address or store, add your facebook page’s URL to your sticker and place on your official vehicles, window, receipt, branded stationery, desk etc. The list of creative ideas for increasing your fan base is endless.
What other ideas do you have for increasing your facebook page’s fan base? Let us know in the comments below.
To learn more about the effectiveness of social media marketing, I recommend “Social Media Marketing For Business Success” ebook – by Caroline Wabara. It teaches you how to utilize the power of social media tools to promote your business, attract publicity, capture targeted leads, enagage your fans, build relationship with your audience, increase sales, turn customers into brand ambassadors, stay ahead of your competitors, build your mailing list and measure your return on investment 24/7. Get it at a limited price of N1,500. To order, Click here. Or buy directly on her fan page.